Belgian SMEs need to become more e-commerce-focused

E-commerce is being driven along by the forces shaping today’s world. A study by UPS identifies issues such as increasing urbanisation, the growth of the middle class, changing consumer behaviour, an ageing population, the depletion of natural resources and climate change. However, the use of e-commerce by Belgian companies is not yet an obvious choice. In West Flanders and Brussels, the share is between 10 and 15%, in Antwerp and East Flanders between 15 and 20%.